Cadbury's Dairy Milk Script 1

Dairy Milk Scripts

Music in background (Phil Collins - In The Air Tonight)

Voice - quite low (MVO)

Free The Joy

Did you know that joy is made from those who give? What do you give huh? Love? Friendship? How about a Dairy Milk chocolate bar, lots and lots of Dairy Milk chocolate bars?

SFX - Crunch

Mmm that tastes so good. Almost too good to share.

Another voice (child) (CVO)

Hey, can I have some chocolate?

SFX - DJ Scratch

Voice - quite low (MVO)

(Cough Cough) Really? Did you just hear what I said? 'Too' good to share. Have you been listening to a word I said? I don't want to share. This chocolate is way too good to share, so no, no you may not

Child voice

Awww please

Voice - quite low

NOOOOOOOOOOOOOOOOOOO!!!!! Alright fine, so you can't say the last line, that's my Line

Child voice (CVO)

OK

SFX - Crunch

MMMM

Voice - quite low (MVO) 

(Phil Collins - In The Air Tonight)

(sigh - coughs) Cadbury's Dairy Milk

Child voice (CVO)

Free The Joy

Voice (MVO)

What did I just say?

Child voice (CVO)

Sorry (giggles)


Brand: Cadbury's

Product Name: Dairy Milk

Name of Advert: Free The Joy (well almost)

Style of Advert: Very humorous in the way of how the main voice speaks in various ways. It is a simple advert in the way that this advert is promoting an product that has been made, so formal in some ways, but however complex in the way of adding in sound effects and using different voices. The idea of the advert is to raise brand awareness.

Timing of Advert: I have not timed this advert, but with the amount of detail in it, I would suggest this advert lasts for 30 - 40 seconds.